| Frequently Asked Questions About Updating to Eloqua10 |
Did You Know....
When you first see it, you’ll notice the difference in the user experience right away! It was built using the same developer tools used by Apple and is meant to streamline your workflow and shorten the learning curve. The goal? To make your job easier and faster. One of the biggest changes is in the reporting module, now called Eloqua Insight. It’s very robust but it’s definitely a different approach from what you’re used to in Eloqua9. Will Eloqua10 have the same features as Eloqua9 in future? Eloqua10 reflects market innovation and the changing needs of our savvy customers. This can be seen in such areas as cloud connectors, mobile and social media, or simply improving the way things are done. While all the core marketing automation capabilities are part of Eloqua10, there are some features in Eloqua9 that are a few still being developed in Eloqua10. In addition, we’re adding many new features – or re-architecting of modules – that our customers have asked for. No matter what version of Eloqua you use, we are 100% committed to ensuring you are successful. Can I update? How do I know if it’s right for my business? Yes, if you will have a positive user experience after updating to Eloqua10 you are a candidate! How will you know? Eloqua’s dedicated E10 Update Team will perform a detailed analysis to make sure you know what’s involved. You’ll be making an informed decision before saying “yes.” Using Eloqua10 may bring a big change to our processes. While Eloqua10 seems different, it’s really the same foundation with a fun and more intuitive interface on top. If you know how to launch a campaign in Eloqua9, you can quickly adapt to Eloqua10. Our goal has always been to minimize disruption to your business, so we’ve invested considerably to prepare your organization for the change. We will work with you to assess the impact of this change, prepare the impacted audience and plan the implementation to ensure that the success can be sustained. You’re not alone! How long does it take to update? The actual effort to update the application is less than a day! However, you should allow a few weeks for pre-update training and team preparation. What support will I get from Eloqua during update? Our goal is to make you as strong in Eloqua10 as you are in Eloqua9, so we’ve developed a customized training and support plan that’s specific for updating customers. Additionally our Smart Update approach ensures that you are successful in hitting the ground running with a 3-4 hour session that allows you to build a live campaign on the day after the actual update to Eloqua10. If we aren't going to be ready to update on our projected date will there be another opportunity to update in the coming months? The objective of the update process is to enhance your experience and increase your marketing effectiveness. If you have a compelling or strategic reason that requires you to wait until you will be better prepared for the change, please contact your Account Manager or Account Executive. You may be eligible for a reschedule within 8 weeks of your initial update date. Why did you choose to do updates during the week rather than the weekend when usage may be lower? Our goal is to ensure maximum uptime and seamless update to Eloqua10. During this process we invest in cross functional resources at Eloqua and at our partners performing at 100% capacity to enable the change. Weekdays provide unhindered access to troubleshooting resources engaging with you during the process, if required. Additionally, it enables you to attend the Smart Update Workshop and prepare you to create your first campaign in Eloqua10 the day after the physical database update. I am happy with Eloqua9, why do I have to move? We truly believe that there are benefits to Eloqua10 even for Eloqua9 Power Users. We've heard from many customers who have updated (including Eloqua's own customer marketing team) that they have been able to improve their marketing efficiencies and perform their Eloqua tasks more quickly with the new interface. In addition, the new interface gives you access to additional functionality such as social sign-on and sharing, RSS feeds, advanced segmentation, and more. From a marketing effectiveness standpoint, Eloqua10 clients have found an increase of 150%-300% in marketing generated leads compared to using Eloqua9 with the same size of database! Eloqua's Software-as-a-Service model means that it's important for us to innovate and evolve our offering for you and to provide you with the most up-to-date technology, all at no additional capital cost to you. We believe that the minimal disruption to your business will pay dividends for you very quickly. In fact, you can read comments from our clients who have updated from Eloqua9 to Eloqua10 to see the benefits they've received. What kind of support will I get after updating to Eloqua10? You will continue to get support from our Product Support team by directly contacting any of our existing support channels i.e. phone support, online support via the Support Portal. I want to stay on Eloqua9. Do I have to update? We are confident that you will have an enhanced user experience on Eloqua10. If the proposed date is not convenient, please contact your Account Manager or Account Director who may be able to help reschedule to a more suitable date. While Eloqua10 seems different, it’s really the same foundation with a fun and more intuitive interface on top. If you know how to launch a campaign in Eloqua9, you can quickly adapt to Eloqua10. Our goal is to minimize disruption to your business, so we’ve invested considerably in tools and training to ensure your success before the actual update. How soon can I move? What do I need to do? We are currently updating clients from Eloqua9 to Eloqua10 and if you are interested please visit http://customers.eloqua.com/updateme to sign up! |
